Jacob & Goliath Slay On Burberry Acoustic

by Gil Melott SOURCE Burberry
Photo Credit: Burberry

Music is so important to Burberry that the company has its own full-time music team and a division called Burberry Acoustic. And it sounds about right.

Since his arrival at Burberry in 2001, chief creative office Christopher Bailey has made it something of a mission to entangle the worlds of fashion and music. It's there in the soundtracks to the shows of course, but also in the brand's advertising campaigns, featuring musicians such as Bryan Ferry, Jacob & Goliath, Patrick Wolf and Jack Bevan from Foals, George Barnett from These New Puritans and in a series of video performances by emerging and established artists named Burberry Acoustic.